It’s no secret that technology had redefined the way we shop. Not only has it made it more accessible; it has also allowed consumers to delve further into the world of technology, thanks to continuous technological innovations and an increasing amount of time spent on smartphones. As a result, consumers are more tuned in technologically than ever. However, it can also present challenges like misinformation (thanks to the ever-expanding range of models on the market), a rise in impulse buying, and rising online shopping debt. In fact, recent research from CouriersPlease showed that Australians are accumulating more debt by shopping online than are by shopping in store. At the top of the purchase list – tech and gadgets. With this in mind, we must now turn to ways consumers can make the most of their online gadget purchases.
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